Between July 27 and August 2, Strategy sold 1,638 BTC for approximately $104.7 million at an average price of $63,957 per coin, as reported in an 8-K filing with the SEC.

The firm now holds 842,138 BTC, which is about 4% of the total Bitcoin supply. This position is currently valued at $52.6 billion, although Strategy initially invested $63.51 billion at an average price of $75,419 per Bitcoin, resulting in an unrealized loss of approximately $10.9 billion.

Funds Allocated for Dividends and Stock Buyback

The proceeds from the sale were used for preferred stock dividends and a buyback of STRC shares. In just one week, the Bitcoin treasury repurchased 912,143 shares for $81.2 million. Concurrently, the company raised $290.6 million through the issuance of 3.01 million common shares of MSTR.

The dollar reserve increased by $250 million, reaching $4 billion. Strategy has confirmed that the dividend rate for STRC will remain at 12% annually, with no plans to reduce it until the stock stabilizes around the nominal value of $100.

In pre-market trading, MSTR shares fell by 0.3%, while Bitcoin dropped by 0.8% in the last 24 hours, trading around $62,700 at the time of this writing.

Hourly chart of BTC/USDT on Binance. Source: TradingView.

Sales Becoming a Regular Strategy

Recently, Strategy's CEO Michael Saylor shared another chart on X illustrating the company's Bitcoin treasury dynamics, captioned "Bitcoin Drive engaged." Previously, his Sunday posts often preceded announcements of cryptocurrency purchases, but have become less straightforward in recent weeks amid the company's changing strategy.

Bitcoin Drive engaged. pic.twitter.com/sFpTPiMdak

— Michael Saylor (@saylor) August 2, 2026

The sale of coins is part of a capital management framework that Strategy introduced at the end of June. This framework restricts the use of the dollar reserve to dividends and interest payments, and allows for a stock buyback of up to $1 billion, prioritizing STRC. The limit for Bitcoin sales is set at $5 billion.

Prior to this transaction, the company had refrained from making purchases for five weeks, maintaining a balance of 843,775 BTC.

In its second-quarter report, Strategy reported a net loss of $8.22 billion, primarily due to the revaluation of its cryptocurrency assets. CEO Fong Lee stated that the sale of coins will continue as long as it is commercially viable and that capital raised through STRC will no longer automatically be invested in Bitcoin.

BitMine Continues Acquisitions

BitMine Immersion Technologies has acquired 10,399 ETH, boosting its total holdings to 5.7 million coins. According to the company, this represents 4.8% of the circulating supply of the second-largest cryptocurrency by market capitalization.

BitMine estimates its total assets at $11.3 billion, which includes 209 BTC, cash and marketable securities valued at $173 million, and stakes in Beast Industries ($180 million) and Eightco ($61 million).

The company has staked 4.9 million ETH worth $9.2 billion, with projected annual revenue from these operations estimated at $247 million, yielding a seven-day return of 2.67%.

In the past week, BitMine also repurchased 4.5 million of its common shares, totaling 16.1 million shares since July 1, as part of a $4 billion buyback program.

Notably, from June 30 to July 6, Strategy sold 3,588 BTC for $216 million to cover quarterly dividends on four classes of preferred stock. CryptoQuant noted that the company still lacks systematic rules for buying and selling cryptocurrencies.