Morgan Stanley Introduces Trading for Bitcoin, Ethereum, and Solana on E*Trade

Morgan Stanley Expands E*TRADE Services to Include Crypto Trading

Morgan Stanley has announced the launch of spot trading for cryptocurrencies including Bitcoin, Ethereum, and Solana on its E*TRADE platform. This development comes as part of a collaboration with Zero Hash, a provider of digital asset infrastructure, allowing qualified customers to trade these digital currencies directly within their E*TRADE accounts.

The integration of crypto trading enables users to manage their digital assets alongside traditional investments, enhancing the overall trading experience. Transactions will be processed through Zero Hash, which will also provide custody services for the assets. Each transaction will incur a fee of 50 basis points, with plans for crypto transfer capabilities expected to be introduced later this year.

Matt Jones, Head of E*TRADE, emphasized the importance of meeting evolving client needs, stating, "Our clients’ needs are evolving ... our job is to meet them where they are." This launch is part of a broader update to the E*TRADE platform, which also introduces features aimed at retirement planning and improved tools for traders.

Chad Turner, who leads Morgan Stanley Wealth Management Platforms, noted that this move is a significant step in advancing the firm’s digital assets strategy. The introduction of cryptocurrency trading follows other recent initiatives by Morgan Stanley, including filings for exchange-traded funds (ETFs) related to Bitcoin and Solana, as well as efforts in tokenization and stablecoin management announced earlier this year.

This latest offering marks the culmination of plans first hinted at in September 2025, demonstrating Morgan Stanley's commitment to expanding its services in the rapidly evolving digital asset landscape.