Key Highlights
- MoonPay has introduced an app within ChatGPT that allows users to create links for purchasing cryptocurrencies.
- Users must still complete MoonPay's KYC and payment processes prior to acquiring any digital assets.
- MoonPay believes AI platforms like ChatGPT are emerging as significant channels for distributing crypto services.
MoonPay has integrated cryptocurrency purchases into ChatGPT, enabling users to create checkout links for digital currencies such as Bitcoin, XRP, Solana, and USDC, all within the OpenAI chatbot environment.
On Friday, MoonPay launched a dedicated application in the ChatGPT Apps section, facilitating direct cryptocurrency purchases. This addition places MoonPay alongside other crypto applications available on ChatGPT, such as Kraken, OKX, CryptoAudit, and RealOpen.
Unlike other applications in the ChatGPT store that provide blockchain data and pricing information, the MoonPay app allows for direct cryptocurrency purchases while also aiming to educate users about the process.
“We’ve observed this trend in commerce and AI, where many users receive shopping suggestions via ChatGPT,” stated Kevin Arifin, MoonPay's Blockchain Engineer and Product Lead, in an interview with Decrypt. “People are now starting to conduct financial inquiries within ChatGPT, making it surprising that there hasn't been a way to buy crypto within this platform.”
Within the app, users can inquire about their preferred cryptocurrencies and request ChatGPT to facilitate a purchase. The chatbot will then produce a MoonPay checkout link that redirects to the MoonPay site for the Know-Your-Customer (KYC) verification and wallet linking.
“It acts as a broker that assists you, not by providing financial advice, but by educating you about the asset you wish to acquire. This makes ChatGPT an ideal platform for such interactions,” explained Arifin. “Currently, the app only provides a checkout link, similar to Shopify, but we foresee a future where ChatGPT or similar LLMs will enable more comprehensive actions beyond just generating a purchase link.”
If users have previously completed KYC to set up their MoonPay account, they can skip the process upon subsequent logins.
“You can simply log in with your existing MoonPay account,” he clarified. “It will indicate that you're logged in, allow you to pay using your last payment method, and then deliver to your specified address.”
This ChatGPT application is part of a larger initiative by MoonPay to develop AI-powered crypto tools.
Earlier this month, the company acquired the AI trading startup Dawn Labs and introduced Dawn CLI, a trading assistant that converts straightforward prompts into automated market prediction strategies. MoonPay also recently launched the MoonAgents Card, a virtual Mastercard enabling AI agents to utilize stablecoins directly from crypto wallets for online purchases.
Arifin noted that the app is intended to facilitate learning about cryptocurrency for mainstream users rather than focusing on autonomous trading.
“Engaging in conversation through ChatGPT is a significant breakthrough,” he added. “That’s what has been missing overall.”
Despite its convenience, Arifin pointed out that users confined to ChatGPT are limited to OpenAI’s ecosystem and its available interfaces, which is why he views emerging AI clients like OpenClaw and Hermes—where AI agents can operate locally and interact more directly with users—as a crucial next step for the industry.
Arifin believes that platforms like ChatGPT and other chatbots are becoming increasingly vital for cryptocurrency adoption.
“These applications, whether it's ChatGPT or Claude, represent the new gateway to the internet,” he noted. “Users are not just performing Google searches; they engage in extensive research to fully grasp what they want to achieve.”