Meta CEO Mark Zuckerberg announced the launch of Incognito Chat, a feature for secure communication with AI in Meta AI and WhatsApp.
According to him, the service does not store conversation history on servers and employs end-to-end encryption, meaning no one, including the company itself, can read the messages.
"Incognito Chat processes all AI responses in a secure execution environment that ensures your messages are inaccessible to us," he noted.
This product differs from other similar solutions where chat logs are often stored on company servers for "many months."
"To fully benefit from personal superintelligence, we all need to be able to discuss sensitive topics in a way that no one can access the conversation. I am proud that MSL is the first lab to provide private AI," Zuckerberg stated.
Google stores data from temporary Gemini sessions for up to 72 hours, ChatGPT retains it for up to 30 days, and Claude keeps it for at least a month.
Incognito Chat is built on the Private Processing technology that Meta launched in 2025 for WhatsApp. The feature will be available in the "coming months."
Legal Issues with OpenAI
ChatGPT logs have become the center of recent lawsuits related to a mass shooting in Tamber Ridge, Canada, and at Florida State University. Sam Altman and his company have been accused of ignoring alarming messages from the shooters.
In a new lawsuit, the parents of a young man who died last year from a drug overdose accused OpenAI and the startup's head of "pushing" him toward taking a dangerous combination of substances.
Leila Turner-Scott and Angus Scott claim their 19-year-old son, Sam Nelson, used the chatbot to get advice on mixing various drugs.
Recall that in April 2026, Meta began collecting data on employee actions to train AI agents.