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Digital Credit Market Faces Major Selloff as Strive CEO Attributes Decline to Leverage Liquidations

The digital credit market suffered a major selloff attributed to leverage liquidations, but key assets STRC and SATA have shown signs of recovery.

Mercation Admin
June 19, 2026 1 min read
Digital Credit Market Faces Major Selloff as Strive CEO Attributes Decline to Leverage Liquidations

Matt Cole attributes the downturn to forced selling by leveraged investors, while STRC and SATA show signs of recovery.

The digital credit market faced a notable selloff recently, with Strive Asset Management's CEO, Matt Cole, explaining that the decline was primarily due to a "leverage liquidation event" rather than any deterioration in credit quality.

On what Cole described as "the most difficult day in the history of Digital Credit," STRC dropped to $82.50 before recovering to $89, while SATA fell below its par value of $93 but bounced back to $97. Both products are designed to trade close to the $100 par value.

Cole emphasized that the selloff was driven by margin calls as investors, drawn by the attractive yields of over 10%, leveraged their positions. This led to a cascading effect of forced selling, which he noted was disconnected from the actual creditworthiness of the issuers. "What transpired today was a leverage liquidation event, not a decline in the underlying credit quality," he stated.

He compared the situation to historical hedge fund failures related to leveraged U.S. Treasury holdings, pointing out that Treasury securities retained their credit strength despite market fluctuations. Cole reassured stakeholders that the firm's dividend reserves are stable and that the company remains in a strong position.

The rapid recovery of STRC and SATA from their intraday lows suggests ongoing demand for digital credit assets. Cole remarked that significant buying interest emerged as prices fell, reinforcing his belief that a liquidation event should not be confused with a credit event, maintaining his long-term optimism for the digital credit market.