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Advisors Face Crypto Knowledge Gap Amid Client Demand

Financial advisors are struggling to meet the rising demand from clients for cryptocurrency management, revealing a significant knowledge gap.

Mercation Admin
August 13, 2026 1 min read
Advisors Face Crypto Knowledge Gap Amid Client Demand

Financial advisors are facing a critical challenge as clients increasingly incorporate cryptocurrency into their estate plans. This shift highlights a significant knowledge gap, with many traditional advisors hesitant to engage with this expanding asset class.

Joyce Lai recently surveyed members of the Real Mamas of Crypto community, a group of over 220 tech-savvy mothers, revealing that nearly all participants view cryptocurrencies like bitcoin, ether, and solana as vital long-term investments. Half of them even include these assets in their inheritance planning, indicating that crypto is becoming a standard part of family financial strategies.

Despite this, the survey found that only one respondent reported their advisor managing their crypto assets. Most advisors either lack the necessary knowledge or are unwilling to engage with these investments. Respondents emphasized the need for advisors to demonstrate expertise in cryptocurrency, privacy issues, and tax matters to gain their trust.

Additionally, younger generations are showing a preference for AI tools and parental guidance over traditional financial advisors, citing concerns around cost and trust. They seek collaborative relationships rather than one-sided lectures, indicating a shift in how financial guidance is perceived.

To better serve clients, advisors should focus on building their knowledge of crypto, adopting a family office approach that integrates estate planning and tax services, and fostering collaborative relationships with clients. As the market evolves, some community members are even establishing advisory practices tailored to this underserved demographic.

In the "Ask an Expert" section, Bryan Courchesne, CEO of DAiM, noted that as digital assets mature, many investors are opting for professional management to navigate the complexities of custody, estate planning, and reporting. He emphasized the importance of focusing on long-term fundamentals rather than short-term market fluctuations.

With the U.S. SEC planning a meeting to propose new regulations for crypto firms, the financial landscape for digital assets continues to shift, creating both challenges and opportunities for advisors.