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Circle Launches cirBTC on Ethereum to Compete with Coinbase in Wrapped Bitcoin Market

Circle has introduced cirBTC, a token backed 1:1 by Bitcoin, to compete directly with Coinbase in the synthetic bitcoin market.

Mercation Admin
June 9, 2026 1 min read
Circle Launches cirBTC on Ethereum to Compete with Coinbase in Wrapped Bitcoin Market

Circle has launched cirBTC, a new token on the Ethereum blockchain that is fully backed 1:1 by Bitcoin. This move aims to position Circle against Coinbase in the growing synthetic bitcoin market.

With cirBTC, traders can now utilize their Bitcoin assets within decentralized finance (DeFi) protocols, including lending platforms and decentralized exchanges. Circle, known for its USDC stablecoin, is targeting institutional investors who prefer Bitcoin and are likely to trust Circle's well-established infrastructure.

The market capitalization for synthetic bitcoin, which includes tokens like wrapped bitcoin (wBTC) and Coinbase's cbBTC, is currently estimated to be between $12.5 billion and $13.5 billion. WBTC, launched in 2019, holds the largest share with a market cap of around $7.3 billion, while cbBTC, introduced in 2024, is valued at nearly $5.4 billion.

Circle's introduction of cirBTC is seen as a strategic move to compete with Coinbase and BitGo Holdings, the primary custodian of wBTC, for dominance in the institutional synthetic bitcoin sector. The overall synthetic bitcoin market represents about 1% of Bitcoin's total value, which is approximately $1.25 trillion.