Businesses are increasingly using crypto swap APIs to enhance operations, streamline user experience, and generate revenue without managing their own exchanges.
Summary
- Crypto swap APIs allow businesses to integrate token exchanges efficiently, tapping into external liquidity without the need for building their own exchange systems.
- Real-world examples show how these APIs tackle various challenges, from covering non-EVM assets to minimizing onboarding drop-offs and diversifying provider risk.
- The impact of these APIs varies by business type, with wallets, aggregators, and protocols utilizing them in distinct ways.
For many digital wallets, financial tech solutions, and cross-chain platforms, incorporating swap infrastructure has become an effective method to enhance asset variety, optimize transaction execution, and generate additional revenue without the complexities of managing an exchange.
Instead of developing their liquidity frameworks, an increasing number of organizations are relying on crypto swap APIs, which connect users to multiple liquidity sources while preserving established user experiences.
Numerous case studies highlight how crypto APIs can streamline user interactions, improve retention, and enable scalable growth through embedded swap features.
Here are seven examples of companies successfully utilizing this infrastructure.
1. Cross-Chain Aggregators
Rubic, a cross-chain aggregator established in 2020, facilitates trades across over 340 decentralized exchanges, bridges, and intent protocols spanning more than 70 networks. While initially strong in supporting Ethereum Virtual Machine (EVM) compatible chains, Rubic faced challenges with non-EVM assets like Bitcoin (BTC), Monero (XMR), and Cardano (ADA). To address this, they integrated the ChangeNOW Crypto Exchange API, enabling seamless swaps for non-EVM assets from a single point of integration. This resulted in quicker deployments on new chains and increased transaction volumes.
"Exchange speeds are excellent, and the range of supported networks is broad," the Rubic team noted, highlighting the benefits of having a dedicated account manager for prompt issue resolution.
2. Exchange Aggregators
A hybrid exchange aggregator encountered user drop-offs at the wallet connection stage, a critical exit point for users wary of smart contract permissions. By replacing wallet connections with a simple deposit-and-receive process using the ChangeNOW Exchange API, users could send assets to a generated address and receive swapped tokens without granting permissions. This change significantly reduced user abandonment and attracted security-conscious users.
"Definitely proceed with integration," a company representative advised, praising the robust customer support and seamless integration process.
3. Protocols and Payments
Tonbankcard, an open financial protocol on the TON blockchain, faced challenges with users needing to convert assets from different chains to fund their accounts. By integrating the ChangeNOW Exchange Widget, the protocol streamlined the funding process, cutting the number of steps by 50% and enabling fiat and crypto on-ramps.
4. Generating Revenue from Swap Flows
The integration with Tonbankcard also established a revenue-sharing model at 0.4% of transaction volumes, creating a steady income stream from in-app swaps. Similarly, the social platform Interface integrated the 0x Protocol's Swap API, generating $3.5 million in social trading volume shortly after launch.
5. Super Apps
xPortal, a comprehensive crypto super app, automatically directs swaps through an engine that assesses multiple liquidity providers. With ChangeNOW integrated, users experienced better pricing and higher conversion rates during a promotional period. Former CEO Sergiu Biriș emphasized the importance of deep integration for optimal outcomes.
6. Scaling Wallets
The Bitcoin.com Wallet saw increased demand for in-app swaps but faced limitations from a single swap provider. By adopting a multi-partner strategy starting with ChangeNOW, the wallet reported improved service stability and processing speeds, leading to increased user activity.
7. Products for Self-Custody
Zelcore, a multi-chain non-custodial wallet, integrated the ChangeNOW Exchange API to allow in-wallet swaps, avoiding the need for users to exit the platform. This partnership has proven resilient, navigating market changes over the years. Additionally, Ledger integrated the Uniswap Trading API, offering users decentralized swap features within its secure wallet framework.
Recognizing that the success of crypto swap infrastructure hinges on aligning with product needs, businesses are encouraged to start with their end goals in mind when selecting suitable APIs. ChangeNOW's Fast-Track Program assists select wallet teams with integration, enabling in-app swaps and revenue sharing.
Conclusion
The capabilities of crypto swap APIs can significantly enhance user experience, operational efficiency, and revenue generation across various business models in the crypto space.
